About us

We are a team of technology experts who specialise in asset intelligence i.e.using connectivity-enabled location tracking to identify the whereabouts of assets—wherever they may be in the world.

The Pathfindr story

We are a team of technology experts who specialise in asset intelligence i.e. using connectivity-enabled location tracking to identify the whereabouts of assets—wherever they may be in the world—and highlight potential inefficiencies that can save firms millions. But what many people don’t know is that our story began in a very different place.

The Pathfindr approach

Pathfindr prides itself on its ability to stay as close as possible to the needs, goals and challenges of our customers. We use a product council to facilitate close collaboration over the development of our product plans.

Our team

We are a team of technology experts who specialise in asset intelligence i.e. using connectivity-enabled location tracking to identify the whereabouts of assets—wherever they may be in the world—and highlight potential inefficiencies that can save firms millions. But what many people don’t know is that our story began in a very different place.

Mission

We are part of MISSION, a collective of creative agencies led by entrepreneurs who encourage an independent spirit. If we can continue to help brands thrive with some passion, some humility, some magic, and with plenty of hard work, we’ll feel like we’re doing the right thing.

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